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Alibaba Takes Sanrio Characters Further Into Chinese Market

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Last updated 12 abril 2025
Alibaba Takes Sanrio Characters Further Into Chinese Market
Sanrio, the Japanese company behind Hello Kitty, has partnered with Alibaba Group's licensing platform Alifish to drive growth in China.
Alibaba Takes Sanrio Characters Further Into Chinese Market
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Alibaba Takes Sanrio Characters Further Into Chinese Market
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