Instant Apps are Google's latest play to woo game developers to

Google Play Instant allows game demos to be played on Android devices simply by clicking a link, rather than fully installing the game. It’s also pointing to improvements in its game ad ecosystem and a new way to set up multiplayer game servers.

Android Instant Apps : A Native App Experience Without Installation Via ‚Try now

Google Play adds 'Try it Now' button to demo Instant Apps, new Games tab, bounty program

Google Play adds Android Instant Apps via a 'Try it Now' button, among other changes

Google Play Store Showcases Android Instant Apps with Try Now Button

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Google Play Instant: Available to all app and game developers

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Google Play Instant lets you try games without having to install them

Google Play adds 'Try it Now' button to demo Instant Apps, new Games tab, bounty program