The In-Season Tournament Offered a Window Into the NBA's Future

Three of the league’s most ambitious goals—reinvigorating the regular season, securing a new media rights deal, and, eventually, expanding—converged at the NBA Cup in Las Vegas. Where does the league’s big experiment go from here?

Celtics advance to knockout stage of NBA in-season tournament

NBA In-Season Tournament: Schedule, Prizes and How It Works

Why Was the In-Season Tournament So Successful? – The Lead

Media Rights To NBA's In-Season Tourney Up For Grabs

NBA In-Season Tournament Will Likely Inspire More Crazy Sports Ideas –

Analysis: The NBA In-Season Tournament is doing what it intended. Now things should heat up more – KXAN Austin

Why a successful in-season tournament is crucial to the NBA's next TV deal - SportsPro

NBA In-Season Tournament Idea Details Released: What Will It Look Like? - Blazer's Edge

NBA proves an in-season tournament is viable, but it remains a work in progress

Lakers give updates on the unveiling of the In-Season Tournament banner - Silver Screen and Roll

NBA goes bold with flashy announcement of In-Season Tournament

Why a successful in-season tournament is crucial to the NBA's next TV deal - SportsPro

NBA in-season tournament: Here's everything we know about the NBA's new tournament

NBA In-Season Tournament: After Lakers win, is this sustainable? Or just a way for NBA to make money? - DraftKings Network