What Claire's Phygital Roblox Strategy Means For Gen Zalfa Marketing

Having launched a metaverse gaming experience on Roblox last year, Claire’s is betting on digital wearables. Limited edition physical versions could also be on the cards.

Claire's Wants to Meet 'Gen Zalpha' in the Metaverse - Retail

Metaverse on LinkedIn: Here's How Travel Will Look In The Internet

Fashion retail Claire's expands Roblox experience

How Tomorrow's Creativity is Wired

Metaverse on LinkedIn: What Claire's Phygital Roblox Strategy

Metaverse on LinkedIn: Here's How Travel Will Look In The Internet

Roblox marketers feel the tension—inside brands' next challenge on

Claire's Wants to Meet 'Gen Zalpha' in the Metaverse - Retail

How Hospitality Brands Should Rethink Loyalty Programs to Win

How a leading toy brand created a global gaming strategy to

Marketing to Gen Z, According to Gen Z

Claire's builds on Roblox investment with new partnership and

Roblox report: Digital fashion is alive and well for Gen Z

Claire's engages Gen Zalpha with limited products on Roblox, soon