Streaming claims largest piece of TV viewing pie in July

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More Options, More Anxiety: CTV Viewers Are Overwhelmed

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Nielsen: The Gauge Reveals Streaming Surpassed Cable for the First Time in July, Capturing its Largest Share of TV Viewing to Date

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Sachin Gokhale on LinkedIn: Streaming claims largest piece of TV viewing pie in July

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Streaming beats cable for the first time to claim largest share of TV viewing to date

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