What is the meaning of bless and curse in Genesis 12:3?

What is the meaning of bless and curse in Genesis 12:3? The meaning of the Hebrew words adds a new understanding to the verse.

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Genesis 12:3 I will bless those who bless you and curse those who curse you; and all the families of the earth will be blessed through you.

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Genesis 12 verse 3 shapes history Nations must bless not curse the Jews

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