Forever 21's turnaround plan relies on older shoppers returning

Most teen retailers struggle to hold onto their customer base as shoppers start making their own salaries and maturing into business attire. A slew of bankruptcies over the past several years by teen rivals Charlotte Russe, Wet Seal, American Apparel and Aeropostale illustrate just how challenging it is to get it right.

Daphne Howland

Forever 21 Needs Ages 22 and Up to Come Back From Bankruptcy - Bloomberg

Forever 21 is banking on brick-and-mortar and TikTok to fuel its comeback

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We went shopping at Forever 21 to see why the retailer is reportedly considering a major turnaround plan

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We went shopping at Forever 21 to see why the retailer is reportedly considering a major turnaround plan

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Forever 21 Is Reportedly Preparing to File for Bankruptcy

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