PepsiCo's Rockstar unveils 'emboldened new look and attitude

Having acquired Rockstar last year, PepsiCo is now giving the energy drink brand a new push in international markets.

Pepsico - Food

PepsiCo Acquires Rockstar Energy for $3.85 Billion

Validating bold campaign decisions for PepsiCo's Rockstar energy drink

Energy Drinks & Beyond

Gatorade, Powerade & BodyArmor: How PepsiCo and Coca-Cola are playing in the sports drink category

FTC approves PepsiCo acquisition of Rockstar Energy for $3.85 billion

PepsiCo Launches Hemp Energy Drink In The US, Carving Out, 49% OFF

PEPSI® Unveils a New Logo and Visual Identity, Marking the Iconic Brand's Next Era

Rockstar Energy Drink refresh – Packaging Of The World

Rockstar Energy Drink Announces Multi-Year Partnership with Gaming and Entertainment Organization, NRG

Rockstar Energy sales growth returns after PepsiCo revamps brand

PepsiCo Launches Hemp Energy Drink In The US, Carving Out, 49% OFF

Creative Works, Rockstar Energy: Life Is Your Stage